Wholesale and retail

GeoSIS Platform solution provides database management platform for store locations of retail chains, employee addresses, customer addresses (through categories) and product sales, sales of a product , supply chain ... In addition to using a database system to evaluate and search for suitable retail points and bring the highest profit to investors.

Case study

The following studies show the results obtained with the help of GeoSIS technologies. Find out more information to find solutions according to your needs. This is an application demo in a specific field. Please contact us and make your requests!

Design and build solutions based on geoinformatics technology for marketing applications (sales and distribution) by geographic method, including: Market research and strategic planning, distribution campaigns market development; Analyze and manage market share in many geographical areas; Evaluate and plan sales territories, select and expand service delivery locations, retail distribution ...; Planning integrated areas of goods distribution and logistics (logistics) ... including business information and customer data on demand.

Benefits achieved

Support location analysis with diverse tips and marketing software. This allows effective evaluation of branches and retail networks Target group analysis and geographic marketing.

The ability to analyze target groups, customers and detailed information about potential customers with marketing and mapping features allows to explore buying patterns in your distribution area

Market penetration analysis is based on assessing the relationship between enterprise data and market space.

Data describing demographic, consumer characteristics, in spatial units: population structure (population), age and purchasing power

Market penetration analysis; Effective sales control; Planning regional sales; Sales territory planning; Branch network optimization, location analysis; Analysis of target groups; Analysis of competitors; Trend analysis; Risk assessment; Catalog management.

Functions

Provide geographic data and market data, linking two data streams together

Marketing analysis: Location analysis, target group analysis and geographic marketing, market penetration analysis based on assessing the relationship between business data and market space.

Field analysis: Characteristics analysis of population, consumers, in space units: population structure (population), age and purchasing power, market penetration analysis; Effective sales control; Planning regional sales

Geocoding, sales zone planning

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